RESEARCH POSTS-VIEWERS PROFILE

For the fourth and last research post for the research and planning part, my team and I decided to post the results for our questionnaire and make some conclusions and assumptions based on the data we managed to collect. When analysing the data we made sure to take every question one by one and see what are people's preferences nowadays, by doing this we are hoping that it will help us even further and that it will make it easier for us to decide some aspects based on our film opening. Below I have attached the end results of our questionnaire. We were very happy with the amount of responses we managed to achieve(67 responses). This made us get a clear understand and have a wide range of ideas to help us further.

Based on these results we can come to a conclusion of the target audience we want to reach. We decided to write these in quick and simple bullet points:

• Age 16 + audience

• Keep it non gender specific, so our audience wouldn't feel uncomfortable or discriminated.

• Mostly explorers - can incorporate this to follow a certain atmosphere

• It will definitely be a psychological thriller, we already have an audience base that enjoys these (can combine this with action/comedy/mystery)

• Might be an establishing or non-linear opening

• If it were to be distributed - on a subscription site would be most probable